Apple's iOS and Google have been fighting for control of a huge empire - the mobile market. When this battle clears, there will be one clear victor who will dominate the market. Other players will exist, but they will pick up the crumbs from the table of the dominant company. Who will it be?
The History of Smart Phones
Amazingly enough the first smart phone was made by Nokia. It released its Nokia 9000 Communicator in 1998. This device stood alone as an exclusive item (for a hefty price of $1,000) until 2000 with the advent of the Ericsson R380 phone running an OS named Symbian. Within a year in 2001, appeared the Kycoera 6035, which used the Palm OS used in Palm PDAs (Personal Digital Assistants). The term PDA was first used
|Nokia 9000 Communicator|
Microsoft really focused their attention on the business market and their Windows Mobile phones cam to dominate among non-Blackberry users. In 2005, Windows Mobile had a 10% smartphone market share while RIM had a 46% share. Some analysts predicted back then in a pre-iPhone era, that Windows Mobile would grab 32.3% of the market leaving RIM with only 14.9%. This obviously proved untrue.
What Apple Did To The Smartphone
|Sony Ericsson P900i|
Apple was the first cell phone that used was entirely based on your fingers. Apple made popular the phrase "multitouch" to indicate using more than one finger at the same time on the screen. This far surpassed what any phone could do.
The App Store
The launching of the app store in July 10, 2008 turned out to be a revolutionary decision by Apple.
In our next part in this series we will present what is really going on in all the hype and positioning of Apple, Google, Blackberry and Microsoft. Stay tuned.